No more AirTag tracking, personal finance management and more – 24/7 Wall St.


In another high-profile incident, Apple Inc.’s (NASDAQ: AAPL) AirTags were allegedly used to track someone who is not the device’s owner. Brooks Nader, who posed for the Sports Illustrated swimsuit issue, told his 800,000 Instagram followers last week that someone put an AirTag in their coat pocket while she was in a bar in the Tribeca neighborhood of New York. Several hours later, Nader received a notification that someone had been following her “for a while … I obviously panicked, then of course my phone died”.

The AirTags were released last April and the harassment reports started almost immediately. Additionally, an Australian commission warned in June that AirTags batteries could pose a choking hazard to young children.

Apple’s Tracking Detector for iPhone and a recently released version for Android phones notify the owner of the phone if a tracking device travels with the person for more than 10 minutes. The detector also plays a sound on the tracker to help people locate it. Lucas Matney of TechCrunch wrote on Monday morning: “I highly doubt Apple is able to find a solution to this problem.”

Apple could be better served to spend more time (and money) on integrate financial management services into its product ecosystem. That’s what Bloomberg’s Mark Gurman says in his weekly newsletter.

While Apple Pay is the most widely used mobile payment system in the United States, Apple Card needs to be strengthened, by launching it in other countries, by making the card more attractive by offering better rewards, by fixing the Card application process, making Apple Wallet a “whole financial experience” and turning the Apple Cash Card into “a real debit card”.

Gurman also commented on Sony’s announcement last week that it was setting up a mobility division to explore the launch of an electric vehicle. He noted that he believed that “having a car in the product portfolio of technology companies will be a certainty by 2030”. In that vein, he also said he was eager to see a prototype EV from Apple, something that “the company hopes to start discussing publicly as early as 2025”. Early?

Briefly note:

Apple’s main chip maker, Taiwan Semiconductor Manufacturing (aka TSMC) revenue published in December 2021 Monday morning of $ 5.62 billion, an increase of 4.8% month over month and 32.4% from December 2020. For all of 2021, TSMC reported sales of $ 57.38 billion, an increase of 18.5% from 2020.


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